RETAIL COUNCIL OF CANADA
Canadian grand prix new product awards
Deadline Extended!
Apply by December 31, 2025
Recognizing Excellence for 33 Years
The Canadian Grand Prix New Product Awards celebrates innovation and excellence in new food and non-food products developed by national and private-label brands.
Finalists and winners of #RCCGrandPrix reflect the dynamic landscape of the retail, consumer packaged goods, and quick service restaurant sectors.
Have Questions about the Canadian Grand Prix New Product Awards?
Curious about the Canadian Grand Prix New Product Awards and how to submit your entry? Watch our Information Session to get an in-depth look at the submission process and learn all about one of Canada’s most prestigious awards programs for new products!
Meet the New Jury Chair
Leading this year’s judging panel is Chef Poyan Danesh, award-winning chef, international competitor, and champion of culinary innovation. Named BC Chef of the Year in 2013 and a World Culinary Olympics medalist, Poyan now serves as Culinary Director at Ocean Mama Seafood and Treasurer and Competition Chair for the Chefs’ Table Society of BC, bringing world-class expertise and leadership to the 2026 Grand Prix judging panel.
December 31, 2025
Registration Deadline Extended!
january 5, 2026
RCC to communicate shipping instructions for juror evaluation
january 7, 2026
Deadline to send 1 sample of each flavor for submission verification
January 21, 2026
Non-food products to be received in Toronto for juror evaluation
february 2026
april 2026
Finalists Announced
June 3, 2026
Winners Announced
Past Grand Prix Winners
Winners of the annual Grand Prix New Product Awards are judged by four key factors: Product Characteristics, Innovation & Originality, Presentation & Packaging, and Overall Consumer Value.
Dairy (Milk, Yogurt, Cheese & Spreadables)
Chalo! Dahi Plain Yogurt
Sobeys Inc.
Dairy (Milk, Yogurt, Cheese & Spreadables)
Chalo! Dahi Plain Yogurt
Sobeys Inc.
Confectionery & Shelf Stable Desserts
Irrésistible Christmas Confectioneries
Metro Inc.
Confectionery & Shelf Stable Desserts
Irrésistible Christmas Confectioneries
Metro Inc.
Health Care - Over the Counter
Be Better Collagen Peptides
Rexall Pharmacy Group ULC
Health Care - Over the Counter
Be Better Collagen Peptides
Rexall Pharmacy Group ULC
Bakery Fresh (Par-Baked)
Dempster's Signature Brioche Style Gold Bread
Dempster's Signature
Bakery Fresh (Par-Baked)
Dempster's Signature Brioche Style Gold Bread
Dempster's Signature
Beverages
Life Smart Organic Kombucha
Metro Inc.
Beverages
Life Smart Organic Kombucha
Metro Inc.
General Merchandise
Personnelle Weighted Plush Toy
Metro Inc.
General Merchandise
Personnelle Weighted Plush Toy
Metro Inc.
Fresh and Refrigerated Prepared Foods & Entrees
EGGS2go!
Burnbrae Farms Limited
Fresh and Refrigerated Prepared Foods & Entrees
EGGS2go!
Burnbrae Farms Limited
Fruit, Vegetable & Produce (Fresh / Refrigerated Or Frozen)
No Name Naturally Imperfect Strawberries
Loblaw Companies Limited
Fruit, Vegetable & Produce (Fresh / Refrigerated Or Frozen)
No Name Naturally Imperfect Strawberries
Loblaw Companies Limited
Confectionery & Shelf Stable Desserts
Vegan Dark Chocolate Collection
Purdys Chocolatier
Confectionery & Shelf Stable Desserts
Vegan Dark Chocolate Collection
Purdys Chocolatier
Innovative Packaging
Poptastic
Poptastic
Innovative Packaging
Poptastic
Poptastic
Snack (Savory)
Poptastic
Poptastic
Snack (Savory)
Poptastic
Poptastic
Meat, Egg & Seafood Fresh/Refrigerated or Frozen
Conestoga Farms Free Run Omega-3 + Lutein Eggs
Gray Ridge Eggs Inc.
Meat, Egg & Seafood Fresh/Refrigerated or Frozen
Conestoga Farms Free Run Omega-3 + Lutein Eggs
Gray Ridge Eggs Inc.
Bakery Fresh (Par-Baked)
Compliments Mistletoe Wish Muffins
Sobeys Inc.
Bakery Fresh (Par-Baked)
Compliments Mistletoe Wish Muffins
Sobeys Inc.
Shelf Stable Prepared Foods & Entrees
Cal & Gary's Artisan Pasta
Calgary Co-operative Association Ltd.
Shelf Stable Prepared Foods & Entrees
Cal & Gary's Artisan Pasta
Calgary Co-operative Association Ltd.
Beverages
Over the Moooon-Chocolate Milk Mix
Medallion Milk Co.
Beverages
Over the Moooon-Chocolate Milk Mix
Medallion Milk Co.
Excellence in Ethnic Products
Gourmet Pizza Express - Pizza Dough Balls
Mimi Food Products Inc.
Excellence in Ethnic Products
Gourmet Pizza Express - Pizza Dough Balls
Mimi Food Products Inc.
Fresh and Refrigerated Prepared Foods & Entrees
Co-op Gold Pork Carnita & Co-op Gold Beef Barbacoa
Federated Co-operatives Limited
Fresh and Refrigerated Prepared Foods & Entrees
Co-op Gold Pork Carnita & Co-op Gold Beef Barbacoa
Federated Co-operatives Limited
General Merchandise
TERRABRAE Eggshell Soil Enhancer
Burnbrae Farms Limited
General Merchandise
TERRABRAE Eggshell Soil Enhancer
Burnbrae Farms Limited
Desserts, Fresh/Refrigerated or Frozen
Northern Spanish-Style Basque Cheesecake
Loblaw Companies Limited
Desserts, Fresh/Refrigerated or Frozen
Northern Spanish-Style Basque Cheesecake
Loblaw Companies Limited
Plant Based and Alternative Foods
No added Sugar Granola
Jordans Cereals
Plant Based and Alternative Foods
No added Sugar Granola
Jordans Cereals
Snack (Savory)
Co-op Gold Snack Mix
Federated Co-operatives Limited
Snack (Savory)
Co-op Gold Snack Mix
Federated Co-operatives Limited
Innovation and Originality
TERRABRAE Eggshell Soil Enhancer
Burnbrae Farms Limited
Innovation and Originality
TERRABRAE Eggshell Soil Enhancer
Burnbrae Farms Limited
Frozen Entrees
President's Choice Soups and Entrees
Loblaw Companies Limited
Frozen Entrees
President's Choice Soups and Entrees
Loblaw Companies Limited
Plant Based and Alternative Foods
Life Smart Naturalia Oat Beverages
Metro Inc.
Plant Based and Alternative Foods
Life Smart Naturalia Oat Beverages
Metro Inc.
Shelf Stable Prepared Foods & Entrees
Clover Leaf Tuna Salad
Clover Leaf Seafoods Corp
Shelf Stable Prepared Foods & Entrees
Clover Leaf Tuna Salad
Clover Leaf Seafoods Corp
Snack (Sweet)
OREO
Mondelez Canada
Snack (Sweet)
OREO
Mondelez Canada
All Canadian
Northern Spanish-Style Basque Cheesecake
Loblaw Companies Limited
All Canadian
Northern Spanish-Style Basque Cheesecake
Loblaw Companies Limited
Baking Needs and Dried Bakery
Lantic Maple Pouches
Lantic
Baking Needs and Dried Bakery
Lantic Maple Pouches
Lantic
Appliance and Cookware
President's Choice Honeycomb Clad Cookware
Loblaw Companies Limited
Appliance and Cookware
President's Choice Honeycomb Clad Cookware
Loblaw Companies Limited
Pet Need
Performatrin Culinary Gently Cooked
Pet Valu Canada Inc.
Pet Need
Performatrin Culinary Gently Cooked
Pet Valu Canada Inc.
Discover the Canadian Grand Prix Winners on Flipp
The spotlight is on innovation as the Canadian Grand Prix New Product Awards winners take over Flipp!
From summer must-haves to everyday essentials, these standout products are making waves with Canadian shoppers.
Awards Gala hosted by Brittnee Blair
Television Personality | Model
Guests will hear from a variety of industry leaders, including the Award of Distinction winners. Guests will also enjoy an exceptional dinner, prepared under the consultation of world-renowned chef Mark McEwan.
Canadian Grand Prix Awards Gala
June 3, 2026
Toronto Congress Centre, North Building.
1020 Martin Grove Rd. Etobicoke, On