RETAIL COUNCIL OF CANADA

Canadian grand prix new product awards

Deadline Extended! 
Apply by December 31, 2025

Recognizing Excellence for 33 Years

The Canadian Grand Prix New Product Awards celebrates innovation and excellence in new food and non-food products developed by national and private-label brands.

Finalists and winners of #RCCGrandPrix reflect the dynamic landscape of the retail, consumer packaged goods, and quick service restaurant sectors.

Have Questions about the Canadian Grand Prix New Product Awards?

Curious about the Canadian Grand Prix New Product Awards and how to submit your entry? Watch our Information Session to get an in-depth look at the submission process and learn all about one of Canada’s most prestigious awards programs for new products!

Meet the New Jury Chair

Leading this year’s judging panel is Chef Poyan Danesh, award-winning chef, international competitor, and champion of culinary innovation. Named BC Chef of the Year in 2013 and a World Culinary Olympics medalist, Poyan now serves as Culinary Director at Ocean Mama Seafood and Treasurer and Competition Chair for the Chefs’ Table Society of BC, bringing world-class expertise and leadership to the 2026 Grand Prix judging panel.

December 31, 2025

Registration Deadline Extended!

january 5, 2026

RCC to communicate shipping instructions for juror evaluation

january 7, 2026

Deadline to send 1 sample of each flavor for submission verification

January 21, 2026

Non-food products to be received in Toronto for juror evaluation

february 2026

In Person evaluation: Food jury samples to be tested in Montréal

april 2026

Finalists Announced

June 3, 2026

Winners Announced

Past Grand Prix Winners

Winners of the annual Grand Prix New Product Awards are judged by four key factors: Product Characteristics, Innovation & Originality, Presentation & Packaging, and Overall Consumer Value. 

Shelf Stable Prepared Foods & Entrees

Cal & Gary's Artisan Pasta

Calgary Co-operative Association Ltd.

Snack (Sweet)

Panache Milk Chocolate Bark

Sobeys Inc.

Fresh and Refrigerated Prepared Foods & Entrees

Co-op Gold Pork Carnita & Co-op Gold Beef Barbacoa

Federated Co-operatives Limited

Confectionery & Shelf Stable Desserts

Vegan Dark Chocolate Collection

Purdys Chocolatier

Snack (Savory)

Co-op Gold Snack Mix

Federated Co-operatives Limited

Overall Consumer Value

Northern Spanish-Style Basque Cheesecake

Loblaw Companies Limited

General Merchandise

TERRABRAE Eggshell Soil Enhancer

Burnbrae Farms Limited

Appliance and Cookware

President's Choice Honeycomb Clad Cookware

Loblaw Companies Limited

Health and Beauty

Dove serum body washes Collection

Unilever Canada

Baking Needs and Dried Bakery

Lantic Maple Pouches

Lantic

Meat, Egg & Seafood Fresh/Refrigerated or Frozen

Irrésistible Beef Bavette

Metro Inc.

All Canadian

Northern Spanish-Style Basque Cheesecake

Loblaw Companies Limited

Child Care

Personnelle Baby Teether

Metro Inc.

General Merchandise

Personnelle Weighted Plush Toy

Metro Inc.

Dairy (Milk, Yogurt, Cheese & Spreadables)

Organic Grass Fed Cheddar

Fromagerie L'Ancêtre

Pet Need

Performatrin Culinary Gently Cooked

Pet Valu Canada Inc.

Plant Based and Alternative Foods

Life Smart Naturalia Oat Beverages

Metro Inc.

Condiments & Sauces

Mandy's Dressings

Mandy's Salads

Meat, Egg & Seafood Fresh/Refrigerated or Frozen

Conestoga Farms Free Run Omega-3 + Lutein Eggs

Gray Ridge Eggs Inc.

Shelf Stable Prepared Foods & Entrees

Clover Leaf Tuna Salad

Clover Leaf Seafoods Corp

Condiments & Sauces

Western Family Mayonnaise Style Dressing

Pattison Food Group

Frozen Sides and Appetizers

Quick Crisp

Cavendish Farms

Beverages

Over the Moooon-Chocolate Milk Mix

Medallion Milk Co.

Health Care - Over the Counter

Be Better Collagen Peptides

Rexall Pharmacy Group ULC

Innovation and Originality

TERRABRAE Eggshell Soil Enhancer

Burnbrae Farms Limited

Snack (Savory)

Poptastic

Poptastic

Coffee & Tea

Sailboat Coffee - Colombia Anei

Café William

Bakery Fresh (Par-Baked)

Dempster's Signature Brioche Style Gold Bread

Dempster's Signature

Bakery Fresh (Par-Baked)

Compliments Mistletoe Wish Muffins

Sobeys Inc.

Frozen Entrees

President's Choice Soups and Entrees

Loblaw Companies Limited

Discover the Canadian Grand Prix Winners on Flipp

The spotlight is on innovation as the Canadian Grand Prix New Product Awards winners take over Flipp!

From summer must-haves to everyday essentials, these standout products are making waves with Canadian shoppers.

Awards Gala hosted by Brittnee Blair

Television Personality | Model

Guests will hear from a variety of industry leaders, including the Award of Distinction winners. Guests will also enjoy an exceptional dinner, prepared under the consultation of world-renowned chef Mark McEwan. 

Canadian Grand Prix Awards Gala
June 3, 2026

Toronto Congress Centre, North Building.
1020 Martin Grove Rd. Etobicoke, On