Celebrating new product innovation #RCCGrandPrix16

Why enter the Canadian Grand Prix of new products awards?

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Now in its 24th year, the Canadian Grand Prix New Product Awards™ is an annual program that celebrates new products in food, non-food and private-label categories. This awards program provides a unique opportunity for entrants to showcase their new products to a jury of industry experts and to be recognized by their peers.

The Canadian Grand Prix New Product Awards™ encourage new product development and innovation – which are vital to the continued growth of Canada’s consumer products industry.

Winners will be announced at the Canadian Grand Prix Gala at STORE 2017 – Canada’s Retail Conference.


  • Extensive and objective product evaluation and feedback from a jury of retail industry experts. The jury spends several days tasting and evaluating all entries to come up with a list of finalists across all categories.
  • Compete with other brands (big and small) on a level playing field and see how you stack up.
  • Make a statement: showcase your product development, strategy and go-to-market launch is one of the best in Canada.
  • Demonstrate pride in your product. Give your team a nod that says they’re one of the best in Canada and recognize their excellence in identifying consumer trends.
Read more about the benefits of the Canadian Grand Prix program.

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