My passion for food started at a very young age where I learned to cook and bake with my Mom as my mentor in the kitchen. As I grew up, I started to experiment with new ingredients to develop healthy alternatives and substitutes in recipes. I got a marketing degree and began my career in the food industry, starting with Category Management where I discovered my interest in product assortment and discovering new food trends and ingredients. After several years I moved into the role of Store Brands Specialist where my two strengths and passions have come together: food development and marketing. Creating delicious, innovative, and sustainable products for our customers across Canada is what excites me about working in the food industry.