Jinny joined Lantic Inc. in Oct 2014 and is currently Director of Marketing responsible for new product development and different areas of marketing, including strategic planning, brand management, promotions, research, new concepts, grocery and packaging. Most recently, she has led Lantic Inc’s efforts into diversifying into a line of award winning nature-inspired sweeteners. Having worked in the CPG industries for over 20+ years, she has started her career as a Food Product Developer at Campbell’s, focusing on developing new technology and product innovations. With a passion for foods, consumer trends and retail launch, Jinny moved over to marketing leading product portfolios and marketing strategies for companies such as Pinnacle Foods and Bayer in various capacities. Jinny holds a degree in Food Science from the University of Guelph, an MBA from Schulich School of Business and a Culinary Baking Certificate from George Brown College.